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According to media reports, Securities and Exchange Board of India (SEBI) has asked a number of mutual fund houses to explain the rise in fund inflow from promoter group entities and associates to their overall assets under management. While the regulator has been emphasizing fund houses to expand their asset base to smaller cities and retail investors, there has been a surge in the percentage of the contribution from promoter and sponsor group entities for several fund houses in the top-ten list. The fund houses have been asked to reply by April 18.